When a documentary crew sets out to explore the lives of residents in a small American town – their dreams, their concerns – they stumble upon the midwestern town of Flatch, which is made up of many eccentric personalities. It’s a place you want to visit and maybe even stay. If there was a decent motel. Which there is not. The whole town attends the annual Scarecrow Festival, where cousins and best friends Kelly and Shrub compete in the festival events.

Kelly starts a ride sharing business called "Kuber," and enlists Shrub as her business partner. Meanwhile, Shrub seeks attention from Beth, and Cheryl investigates the missing town sign.

When a coveted pair of sneakers lands in a Flatch shoe store, Kelly and Shrub come up with inventive ways to get the money to buy them, including selling homemade treasure maps and starting a for-profit hip-hop dance school.

Father Joe redirects Shrub's graffiti to an art class; Kelly gets some quality time with her father.

Kelly inspires Dylan to return to his passion of magic with a visit to Flatch's new magic shop.

Kelly and Shrub volunteer at a senior computer class and the town gets a lesson on catfishing.

Kelly and Shrub attempt to do good deeds in town, hoping to get a reward.

Kelly plans a special dinner when her dad comes home. Meanwhile, Shrub and Beth start spending a lot of time together and Cheryl breaks out her lucky dress for a date with Jimmy.

To increase their social media following, Kelly and Shrub plan to record a surprise reunion with Father Joe and another former member of his religious boy band, A-men. Next, Shrub gets a new job detailing cars, and Cheryl and Mandy bond over a day of playing hooky.

Shrub gets a new job detailing cars, and Cheryl and Mandy bond over a day of playing hooky.

As Shrub thrives at his new job and Kelly gets a starring role in the car lot's commercial, Father Joe begins to miss having them around.

Kelly and Shrub get lost in the woods on her birthday while Cheryl, Mandy, Nadine and Father Joe decide to host a séance.

Kelly's Aunt Lola comes to visit, and Kelly accidentally gets involved in a green juice pyramid scheme.

Father Joe helps Shrub get into college. Next, Kelly's father puts her in charge of the Flatch Christmas celebration, and disaster ensues involving a holiday gift exchange, a fire and Shrub breaking some news to Kelly.