After working at her father's grocery store for a few hours in the morning, Sanem spends the whole day daydreaming and working on her book and is perfectly happy with her life. Until her parents tell her that she has to get married if she doesn't find a proper job! Sanem is then forced to work at her sister's workplace. Unaware that the great love of her dreams awaits her there, she unknowingly becomes part of a trap set for Can and the company... Can there be a love built on lies? What about Sanem? Can she lose her heart to Can whom she hates?

Sanem, who broke into Can's house, manages to escape for the moment by using her photographic memory. Still, she has gotten into another trouble she never thought she would be in, and this time it won't be easy to get out of it. Moreover, when she returns to the neighbourhood, she finds Aysun and Mevkıbe at odds with each other, and of course, she has unwittingly caused this. Can is about to get a job with a big airline company, and Aylin will do her best to ruin it. Sanem unintentionally finds herself at the center of this incident.

Sanem, who fell into the pool at the party at Can's house, has a hard time getting her clothes out of the dryer and putting them on. Famous model Arzu Taş has become the face of a big brand. The agency that works with her will also gain a big client. Arzu prefers to work with Fikr-i Harika, but of course she did not take Aylin's threat into account. Sanem finds herself in a completely unexpected task. Sanem, who is left alone with Can, will experience things that will surprise even herself.

Sanem cannot admit that she is jealous of Can. She has not yet admitted it to herself, how can she do it to Can! She snaps at Can to get out of the situation she has fallen into. Can drinks a lot. They decide. Sanem will not interfere with Can's private life. Can is Sanem's too! No other words will pass between them except what their jobs require. Is that possible? Nihat wants to pay off his debt to Wholesaler Halil with the money he receives by transferring the grocery store to Çakal İhsan. He is shocked when he learns that Sanem has paid that debt. An important customer will come to inspect the agency that week. Aylin also starts to worry about undermining the inspection and taking over the brand with Emre's help.

Can's actions at the party leave questions in everyone's mind. JJ's explanation saves the contract but creates more issues for Can and Sanem. An escape to Can's cabin studio is a needed break for Can and Sanem, but leaves Leyla stressed to hide what is happening from her parents. Can pushes Sanem to bring her fiance to a motivational camp organized by the cosmetics company which puts her in a tight spot.

The campaign that Can shot for the women's association, in which Sanem was a model, was posted on the city's billboards. These billboards, which are the silent symbol of Sanem and Can's love, also trigger Sanem. Sanem decides to tell Can about her feelings no matter what. However, the billboards cause a different kind of confusion in the neighborhood. Thinking that Osman and Sanem are engaged, Zebercet attacks the billboards in a Don Quixote manner, thinking that Osman has decorated the billboards with Sanem's photos. Things get out of hand in the neighborhood. The sneaky plan that Aylin set up at the motivation camp has important consequences that will endanger Can's photography career. Can goes after who stole the photos from his room. Sanem knows that only Emre has seen those photos. Will Sanem keep the secret of Emre, who she has understood has been deceiving her up until now? Or will she play her cards open and tell everything to the man she loves?

The man who hired the hacker has been found. Sanem wants to tell Can everything, but Emre asks her for some time to let him handle things. Emre confronts Aylin. Can overhears a conversation that gives him hope. Sanem tries to avoid talking with Can, and he keeps trying to find her around the office. Ayhan and Muzaffer make progress on their shop, with an unexpected product. Sanem gets some new responsibilities at work. JJ is under pressure by the office.

Sanem unintentionally became a part of such a game and told so many lies that she couldn't forget them all and say "Stay" to Can. Can also said "You won't see my face". How will Sanem do it without seeing Can? Aylin, who has lost Emre's support, is looking for a way to get out of her increasing agency debts, and of course to make her plans masterfully. Giving up is not in Aylin's nature! There is another rebellion in the neighborhood. Will Mevkıbe, who hears that Aysun's son Zebercet has taken over her shop and learned that she is a "businesswoman", stay idle? She will also take over the grocery store and send Nihat away from the grocery store. Zebercet and Nihat are wandering around the neighborhood like a bomb ready to explode. Osman is somehow the one who is hurt again. Sanem has resigned, Can is not going to work. No one knows what is going on with Can. There is a big crisis in the agency. Without Can, chaos reigns and Ceycey loses control again.

Sanem goes to tell Can not to leave, but finds that Polen has made an unexpected visit. Sanem decides to go back to the office and make her life over. A client comes for a meeting and she thinks he might be her "albatross" after a fortune teller reads her coffee grounds. Can is not amused at this turn of events. Aylin is having money problems and schemes to have Emre learn about them in an effort to get him back.

When Sanem brings Polen to Can's cabin, Polen sees him looking at pictures of Sanem. Meanwhile, Sanem believes they have gotten back together. Aylin comes to the office to work on the car ad which causes friction with everyone, especially Deren. The shoot for the organic produce ad begins, and Can has fun on the set much to Sanem's dismay. Polen shows up to the shoot and upsets Sanem, but truths about the night at the cabin come out.

Sanem tells Can that she wants to be alone but he follows her to the beach and asks if they could be together while she figures things out. Before she can answer another problem comes up with the ad shoot and the crew has to stay in the forest overnight. Aylin stirs up issues with Polen over Can and Sanem. Polen does her best to get between them. Sanem's parents are worried that Sanem is confused about Can's intentions. Sanem declares war against Polen.

Sanem now knows who her albatross is, and she is thrilled. She still has many questions though, and can't immediately commit to a relationship. The company has decided to use Osman as their actor and he is brought in for a shoot at the theater. Sanem has an accident with Can's camera, but his reaction isn't what everyone expects. She learns more about Can's childhood and what contributed to the kind of man he is today. A visit to his childhood home brings even more revelations.

Can doesn't believe Sanem when she says she isn't attracted to him so he tells her there will be war until she tells him she loves him. The company holds an anonymous competition to find the best ad idea. Sanem has to tell her secret to someone and tells JJ who can't handle the information. Can and Sanem scout locations for the ad shoot, but Can ends up having the perfect idea. A late night visit leads to confessions.

The day for Sanem's ad shoot has arrived. The neighborhood is excited, but some see this as a chance to profit. Sanem is trying to keep her relationship a secret from her parents so she acts strangely towards Can. Jealousy causes a last minute change in plans. Leyla become disillusioned with Emre.

Emre and Aylin involve Sanem in another lie she has to hide from Can. He wants to tell her parents about their relationship but Sanem is hesitant. Deren and Aylin argue over what type of commercial they should make, Can decided they will work at an amusement park. Sanem's parents are having their anniversary, and Can is coming for dinner. The day at the amusement park goes well, until Can overhears a conversation.

What can soften Can's heart after Sanem says "Everything you know about me is a lie"? Now the strength of the bond between them is being tested.

Sanem, who takes over the partnership documents, gives Emre time to tell everything to Can. Emre has other plans related to Sanem.

Sanem has resigned from the company and started working in her parents store again. Can finds out what really happens and goes to her parents' store. Sanem goes back to work since she still owes money to the company, but things are not easy. Can's old friend Gamze causes jealousy. Aylin has another idea to get the company away from Can. Emre feels like Leyla betrayed him. An elevator ride leads to some much needed conversation.

After being stuck in the elevator for hours it's too late for Sanem to go to Ayhan's so she stays at Can's. Her mother makes a surprise visit to the office. Can likes Sanem's idea for their outdoors campaign and decides the office should go camping. Gamze makes plans with Can, and Fabbri plans to work on the perfume with Sanem. Both are jealous of these plans. Leyla goes out to dinner with Emre. Sanem invites Ayhan to come camping with her so she can be close to JJ. Some unexpected visitors come to the camp site.

JJ has more secrets to keep. Sanem comes up with the campaign slogan so she will head the campaign with Can. A late night phone call changes everything. Aylin conspires with Fabbri to separate Can and Sanem. Deren has suspicions about the two of them and it's driving her crazy. The CEO of the outdoor company has a lot in common with Can, much to Sanem and Deren's dismay. JJ and Ayhan have a night out. Sanem gets her bonus for coming up with the slogan. Aylin's spying endangers the campaign.

All the work for the campaign in the agency continues rapidly. One of the models involved in the shooting is Sanem's primary school friend Sinan. This acquaintance leads to Jealous envy.

Sanem, who is determined not to leave Ceyda and Can, who will meet in the gym for a magazine interview, starts to work with Ayhan temporarily in the hall.

Again with Can beloved Sanem wants to live secretly until she tells her family about their relationship. But this will not be easy. Sanem tells a lie her family.

Aylin, Sanem and Can's photos close to the press leak. The next day with the news of the love of the entire agency is shaken. Mevkibe and Nihat have already heard.

Can is about to get the job of a big cosmetics company, but the only obstacle to this is Fabbri's being a shareholder in the company. Can and Fabbri face one more time.

A mysterious woman coming to visit the neighborhood adds a mess. Sanem will meet again at Can's house with this woman she discusses in the neighborhood. I wonder who this woman is?

Sanem learns that Hüma was the mother of Can's, and tried to explain to him that they had a bad encounter with his mother. Can has been confused.

Sanem learns that Can and Ceyda are together at the bar. Together they think they will go to the mountain house. On the one hand, there is a hectic hustle in the neighborhood.

The perfume in Fabri's invitation to launch is not the fragrance of Sanem. Although Sanem is breathing for the time being, she is looking for an opportunity to talk to Can.

Can, who learned that Sanem gave her own fragrance to Fabbri, suffered a great disappointment. Although Sanem tries to express herself, Can is very broken and takes out of the city.

As a result of an accident, Yigit met Sanem and offered her a job. There is a big surprise waiting for Can and Sanem about Yigit, who are just entering their lives.

Can and Sanem, who learned that Polen and Yigit are brothers, is very astonished. They will meet more frequently because Yigit is moved to the same building and Polen is sister of Yigit.

The fact that Can and Sanem stay at the ice house does not make them come to peace and cause them to become even more stubborn. They both form a race to make each other jealous.

The jealousy crisis between Can and Sanem grows and Can finally gives up and kidnaps Sanem. Is it enough to end the resentment between Sanem and Can?

After showing up at Can's mountain house, Sanem and Can reconciles and they stay the night there. Can wants Sanem to return to work at his company and Sanem says that she will consider it. However, after a conversation with Mrs Huma, Sanem decides to stay at Yigit's company and sign a contract with him for publishing her book. Can is very jealous of Sanem and makes sure that Yigit stays his distance. After a disastrous dinner between Can and Sanem's family, Sanem suggests to Can that they marry soon. Cey Cey is still not ready to get married but admits that he wants to marry Ayhan one day - just not now. Layla and Osman end their engagement after Osman feels that he pushed Layla into marrying him.

Can's birthday will be celebrated. Sanem prepares a surprise gift and birthday. But he makes the biggest surprise of his birthday.

Can and Sanem have the opportunity to talk with their families about marriage, but they are not successful. Can says that the only way is to marry secretly.

The marriage of Emre and Leyla disturb their mother. Huma does not intend to accept this marriage. Huma also makes plans for Can and Sanem to break.

Sanem and Can finally begin to talk about their problems. Sanem meanwhile tries to concentrate on her book. Leyla and Emre's wedding day is finally here and everyone is so happy. However tensions rise between Yigit and Can till they reach a point of no return. What this means for Sanem and Can is yet to be seen.

It's been a year and Sanem, who has successfully published her book, is still miserable without Can. Empty on the inside, she is unable to write further. When Mr. Aziz returns from abroad, falls ill, and settles at Sanem's estate, and with the help of friends, they draw Can to Sanem. Can is still hurt that Sanem did not believe him from a year ago and Sanem is still upset that Can left, not responding to her attempts to find him. Both souls have been hurt, and are lost without each other. What will happen to Can and Sanem?

Aziz, with the help of the team, will remove Yigit and create an environment where Can and Sanem will be together. In the meantime, Can is sure that Yigit burned the book. He is making an ingenious plan.

Flames can burn everything, but not memories. When Can dives between the flames, this is the most in mind, love is not blinking in the fires because it will be reborn from the flames of love.

The team is still on the job to bring lovers together. With perfume tests, Sanem is going to blow Can's mind. Sanem will find the answers she is looking for while telling to Can the secret of perfume.

Perhaps for the first time in a year, Can finds the opportunity to tell Sanem his true feelings. Can and Sanem open their hearts together for the first time in a long time; love stops time once again.

In the end, Can and Sanem will either face their passions or their fears. But whatever they do, the winner will be love.

Passionate love between Can and Sanem can solve all kinds of problems. But a new era has begun in their lives, they are now "partners". What does this partnership include?

Sanem gives Can something back that she cares about in her life. He accepts this gift under one condition and makes an offer to Sanem.

Following a traffic accident, Can realizes that he is having a health problem that shocked him and Sanem.

Leyla lies to save the campaign. It creates big problems in the agency. Sanem takes a radical decision because of an incident.

The competing agency is about to receive the campaign. Can and Sanem develop an unusual idea.

Sanem quits her job at the agency and returns to her neighborhood and starts working at her father's grocery store. Although Can cannot convince him to come back, his radical decision alters the lives of the two.